Selling Your Home in Summer: Top Tips for Seasonal Sales

sunny-houseBy John Voket

With Summer upon us, I tapped a couple of experts for tips to help home sellers present their homes with maximum effectiveness this season.

Here are some seasonal selling tips for summer from frontdoor.com

• Highlight outdoor areas. Clean the deck, porch, patio or outdoor kitchen, and repaint or make repairs if necessary.

• No deck? Arrange chairs or outdoor furniture in your yard to create the illusion of an outdoor room.

• Make necessary repairs to a home’s exterior, including siding and windows.

• Play up the pool. Keep it clean and debris-free, and create a seating area near the pool where buyers can imagine themselves floating through the cool water.

• Make sure lawn and flower beds aren’t languishing in the summer heat. Add pops of color to your entryway with potted plants.

• Add value and security with lighting. Frame walkways and driveways with lights for a stylish touch.

• Don’t skimp on the air conditioning. House hunters will want to escape the heat so make sure the home is nice and cool.

• Provide refreshments. Even though you likely won’t be home for a showing, greet buyers like you would party guests with a cool pitcher of lemonade.

Additional summer staging tips from designer Dave Ramsey (daveramsey.com) include: 

• Send clutter on vacation. Give buyers — and their imaginations — room to breathe by creating loads of open space.

• Bring the outdoors in. Place vases of garden blooms — or bowls of fresh fruit — in every room.

• Fill your home with natural light by throwing curtains and blinds wide open.

• Keep base colors neutral, but cheer things up with a few bright accents.

• Dress up outdoor spaces.Dust off porch and patio furniture, and punch things up with colorful pillows and table settings.

• Make sure your yard sets a lush but trim backdrop.

About the Author

Greg DiGiorgio is a highly reviewed Arlington MA Realtor who is a dedicated, passionate, and market-savvy professional who puts his clients’ satisfaction before all else. His attention to detail, superior people skills, broad knowledge of the real estate industry as a whole, and his pure determination to indulge his clients with first class service sets him apart. In addition to Greg being an Accredited Buyers Representative-ABR, he understands the power of creative, well-organized and highly effective marketing and offers customized marketing plans that maximize property exposure to the most qualified buyers. He has appeared several times on Fox 25 News where he was interviewed on current market trends and conditions. A real estate transaction is really about managing people, their desires and their finances. It is an intricate and consequential negotiation.


Greg understands that it is important to secure not only the most able buyer, but also to the one that is most likely to close the deal. When so much is at stake, Greg is the one you want to represent you. His fair yet aggressive negotiating style and protectiveness of his clients’ best interests and ultimately, their assets, has gained his respect with colleagues and clients alike.


Greg also knows that every transaction represents the most important purchase or sale a person can make, and he takes every precaution to ensure that communication is impeccable with all parties involved from beginning to end. Whether it’s patiently guiding first time buyers through this exciting process or following through with clients’ needs long after the transaction is over, Greg’s warm, caring yet efficient business style will turn you into a client for life.


Driven


Greg grew up in the Greater Boston area and has a deep appreciation for the North East way of life. He attended The University of Massachusetts at Dartmouth where he graduated with a Bachelor of Science degree in Marketing, with a concentration in Marketing Research. Greg’s professional background is rooted in the technology sales & marketing. As a result, he learned to adapt to many different people and situations quickly and competitively. The insight that he has gained from many years of involvement in bringing all components of a transaction together smoothly has granted him a unique perspective and approach to the real estate industry. His enthusiasm and tenacity has allowed him to emerge as one of Greater Boston’s finest Realtors, and one of the highest reviewed amongst Arlington MA Realtors!


My Goal


My goal is to provide the best experience possible to my clients while helping them achieve their real estate goals. My streamline systems and use of technology ensure a smooth ride along the way. Whether it’s a first-time buyer, a seller, or investor, I strive to gain lifelong clients and friends by providing them with a fun, relaxing, but yet educational experience throughout the entire process.


Objectives for my Buyer Clients


Counsel session to determine wants & needsSchedule times to view properties

Run comparable analysis report for subject property

Help negotiate terms of the offer

Provided options for home inspectors

Help negotiate & finalize terms of Purchase & Sale Agreement

Assist in finalizing finances with Mortgage Broker

Handle any other paperwork and/or tasks including meeting mortgage commitment deadlines to making sure the transaction closes on time.

I keep an open door policy with all my clients even after the sale should they have any questions, or need help with any of their real estate needs. The closing of a real estate transaction is not the end, but just the beginning of a relationship.


Objectives for my Seller Clients


Listen carefully to make sure your goals and objectives are clearly understood

Explain the home selling process thoroughly

Discuss agency relationship

Price your home accurately

Stage your home for sale

Plan & implement a proven & innovative marketing plan

Work diligently to sell your home quickly and efficiently

Follow up with open house leads & showing brokers to obtain feedback

Work hard to ensure that each step of the transaction is running smoothly

To ensure that all smoke & carbon monoxide detectors are installed and working correctly, and to obtain certificate from town/city

To obtain final payoff for city/town water bill

“Most Importantly to communicate with you consistently and efficiently throughout the entire home selling process”

Certifications and Recognitions


Winner of Leading Edge Real Estate’s Outstanding Creative Marketing Award. Certified Residential Specialist (CRS)

Accredited Buyers Representative (ABR)

Member of the Institute of Luxury Home Marketing (ILHM)

Licensed Massachusetts Real Estate Broker

Member of Greater Boston Real Estate Board (GBREB)

Member of National Association of REALTORS (NAR)

Zoning & Building Codes Certificate

Residential New Construction Certificate

Title V Certificate